I'm sitting here reflecting from a meeting with a client today. She was referred to us by a colleague to help with marketing and re-branding. I love working with clients that want to re-brand because they realize a change is needed to grow their business. Client attraction is very strategic process. You have to be in touch with your target audience and latest trends to remain relevant. Some of you may not agree with me because most believe that as long as we have a gre

Starting December 11, 2017, I will host a podcast show focus on marketing strategies for new business owner that will assist better business to business or business to client relations.

Earlier in my career as an entrepreneur, I spent many hours working on my business plan. I wanted to make sure that all the proper pieces of my business was in place. My clientele grew slowly and sometime there was a lot of space in between requests for service. I really couldn't understand what I was doing wrong. My clients would tell me how much they loved my work and thanked me for being reasonably priced. Well I couldn't understand if I was doing such a great job...